理 /lǐ/ ORDER, PAY ATTENTION (to somebody)
The character consists of 王 – it looks like /wáng/ A KING but here it represents /yù/ A JADE (precious stone that Chinese used for ritual purposes).
The other part is 里 /lǐ/ – it means INSIDE but more important is how it looks. It looks like A GRID.
This characters shows A GRID of veins in A JADE – and these veins are organised in certain ORDER.
TEST WHAT YOU KNOW
Pick the right character(s) for DIRECTOR
REASON / SENSE
When something is REASONABLE, there is a WAY 道 and there is ORDER 理.